Inaugural SUTD Campus-in-Bloom Tree Adoption Drive enables more Educational Opportunities for Students 

Singapore University of Technology and Design (SUTD) successfully launched its inaugural tree adoption drive with 26 partners in support. The SUTD Campus-in-Bloom Launch Ceremony on 9 November 2018 was officiated by Dr Maliki Osman, Mayor of South East District and Member of Parliament for the East Coast GRC.

The campaign provides an opportunity for donors to make a green investment and gift of education to the university. Trees were carefully selected to signify the foundation which will make a direct impact on the lives of our students. Funds raised from the initiative will provide important resources for scholarships and bursaries at SUTD, student life and welfare, community outreach, experiential learning, as well as sustainable campus.

Said Dr Maliki Osman, “Singapore will need strong Science, Technology, Engineering and Mathematics capabilities as we progress in the next 50 years. This begins with investing in our future generation.”

“Every tree adopted is an opportunity to nurture a scholar, grow innovation and produce a leader,” said Professor Chong Tow Chong, President of SUTD. “We are grateful to the many people who share our vision for the future and who have contributed to our mission to create a better world by design.”

The ceremony was attended by more than 90 people, including donor representatives, students, faculty and staff. The launch was initiated with a unique 360-degree Virtual Reality experience designed by the SUTD Game Lab, using an electronic watering can to ‘grow’ a virtual SUTD tree. Interesting student installations with an emphasis on sustainability and eco-friendliness were also featured at the event. UglyFood, a social enterprise with a mission to minimise food wastage, served their signature fruit-blended popsicles and mobile flower bar, Goodwill Blooms, presented an array of dried florals for guests to assemble into a bouquet. Another student showcase, Greenhouse Effect, also encouraged guests to participate in their recycling efforts through handwritten commitments displayed on a tree at their interactive corner.

In appreciation of their support, donors were presented with a tree token designed and fabricated by Li Kainan, a Junior Year student from the Engineering Systems and Design (ESD) Pillar and President of the SUTD Mechanical Designer Club, in collaboration with the SUTD Fab Lab. To thank our Guest-of-Honour, Dr Maliki was presented with a plaque featuring the SUTD Campus-in-Bloom emblem, designed by Professor Mohan and his team from the Engineering Product Development (EPD) Pillar.

The SUTD Campus-In-Bloom initiative was stemmed from Singapore’s first Tree Planting campaign in 1963 by the late Mr Lee Kuan Yew, with the emphasis of providing shade and greenery for the community. To celebrate 55 years of green efforts in Singapore, 55 trees on the SUTD campus were selected for adoption.

If you are keen to join us in this meaningful cause, please contact us today to find out more about the SUTD Campus-in-Bloom campaign or how your gift can make an impact to SUTD students.

Find out more about Campus-In-Bloom

SUTD Office of Advancement and Development
Tel: (65) 6303 6684
Fax: (65) 6779 5161