Programme outline
Learning objectives
By the end of the course, participants will be able to:
- Implement core concepts of Artificial Intelligence (AI) and Generative AI to enhance business functions such as marketing, customer engagement, operations and decision-making.
- Apply AI and Generative AI solutions to industry-specific use cases (e.g. finance, logistics, etc) or functions-specific use cases (Human Resource, Management) to support business innovation, product development and operational efficiency.
- Evaluate AI opportunities and limitations in a business context, including ethical, strategic and workforce implications.
Day 1
- Introduction to AI and Gen AI concepts & AI in Finance
- Overview of AI use cases in HR
- Overview of AI use cases in Supply Chain & Logistics
- Overview of AI use cases in Risk Management
- Overview of AI use cases in Innovation & Innovation Management (Tech and Product)
- Overview of AI use cases in Strategic Planning and Management
- Group Activity to uncover potential use case focus for participants
Assessment
- Group activity and class participation