Programme outline
Learning objectives
Participants will:
- Identify and frame business challenges that create meaningful impact and competitive advantage.
- Apply Artificial Intelligence (AI) tools strategically within design processes to enhance ideation, prototyping, and decision-making.
- Create rapid prototypes that have been evaluated against what matters most to your organisation.
Day 1
- Background and introduction
Introduction and the value of Design·AI - Discover: Understand with Empathy (1-2 methods)
Use AI-powered methods to research users and identify opportunities from your challenge - Define: Analyse with Mindfulness (2-3 methods)
Transform insights into clear problems and define success criteria with AI
Day 2
- Develop: Ideate with Joy (1-2 methods)
Generate and refine breakthrough ideas alongside AI as your creative partner - Deliver: Prototype with Non-attachment
Build prototypes of your solution using AI tools for design, content, and visualisation - Showcase and feedback
Pitch your AI-enhanced solution and receive feedback
Assessment
- Assignment
- Project presentation