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Graduate Certificate (Digital Marketing)

Digital Marketing has been around for at least 20 years and has been gaining popularity as businesses shifts their attention to establishing an online presence. Modern marketers can expect to cover a spectrum of digital marketing areas such as social media, digital advertising, search engine optimisation and more.

The courses under the Digital Marketing stack prepares learners to think creatively and strategically on where Digital Marketing is heading next.

Graduate Certificate in Digital Marketing Strategies

(Complete any 3 of the following modules)

Course
Foundation in Digital Marketing
Innovation by Design
Digital Branding: Optimising your brand for the latest digital spaces
Foundation in Digital Marketing (China) (coming soon)

Graduate Certificate in Digital Advertising

Course
Paid Search Mastery with Google Ads
Fundamentals of SEO and Web Analytics
Google Analytics Mastery – The Data Driven Approach to Digital Marketing

Graduate Certificate in Social Media Marketing

(Complete any 3 of the following modules)

Course
The Art of Influencing with Social Media and Content Marketing
Social Media and Sentiment Analytics
Customer Experience (CX) Bootcamp
Meme-mify your Social Media Marketing

Plan your learning path
Upon completion, participants can combine any two Graduate Certificates to apply for the ModularMaster in Strategic Digital Marketing Certificate.